Nivea Fresh Active for Men deodorant has a special formula using marine / ocean extracts that offers the optimal balance between mild care and effective anti-perspirant protection. Gives a natural feeling of freshness and effective protection for up to 48 hours. No artificial colors or preservatives. Skin compatibility dermatologically approved. The Nivea name is known around the world and is the flagship brand for the Beiersdorf Group headquartered in Hamburg, Germany. Nivea enjoys a level of consumer trust that is unmatched by any other skin care product manufacturer, and it has built its various high quality product lines into the largest, best known skin care brand in the world.